Isetan Mitsukoshi Holdings Ltd. has established a portal website that will transmit the collaboration with anime and manga as well as information regarding media arts. This marks the start of Isetan Mitsukoshi Media Arts.

Isetan Mitsukoshi is working with the creators and works that are now popular in and outside of Japan while following the 9th clause of the “Basic Art of Culture And the Arts” and started a project to promote department stores that allow you to discover, be surprised, experience, and find products that “are only available here”.
It will focus on the customers that rarely visit the department stores as well as all the fans of Japan’s proud media arts and provides new experiences to customers in both the physical and online stores, so that it will “excite” them.

The portal website that introduces the charms of the media arts and original projects in Isetan Mitsukoshi Online Store was established on May 21.
A collaboration with “Fate/Grand Order THE MOVIE Divine Realm of the Round Table: Camelot” at Nihonbashi Mitsukoshi Main Store and the TV animation “Tiger & Bunny”, which will celebrate its 10th anniversary this year, at Ginza Mitsukoshi will be held in both physical and online store.

More information can be found at Media Arts portal website.