The second collaboration between the eco-bag company “Shupatto” and Sanrio characters, “Sanrio Online Shop x Shupatto Collaboration Series”, has become available exclusively on the Sanrio Online Shop from May 12.
The lineup consists of 6 items in 3 sizes with Hello Kitty, My Melody, and Cinnamoroll.
“Shupatto” is a new concept eco-bag that can be folded into a band at once by pulling both ends and becomes compact just by fastening it together, with cumulative shipments exceeding 7 million units.
The collaboration with Sanrio characters has been held since the first product using Hello Kitty’s Japanese-style design was launched in 2018 as an original product for the Sanrio shop “Hello Kitty Japan”, which has the concept of “Japanese style x Sanrio characters”.
The second collaboration exclusive to the Sanrio online shop includes Hello Kitty, My Melody, and Cinnamoroll .
They go well with any fashion thanks to the sedate design, and you can even use it as a commuter bag.
There are three sizes available: Compact Bag M, Compact Bag Drop, and Pocketable Bag.
The compact bag M has a shape that makes it easy to carry when you want to buy groceries and daily necessities in bulk, and the compact bag Drop is a vertical type with a wide opening, so it has an excellent structure for storing luggage. The pocketable bag is a mini size that fits in your pocket when folded, but it is large enough to hold up to six 500ml PET bottles. It’s up to you to choose which design suits your purposes.
The price of “Sanrio Online Shop x Shupatto Collaboration Series” is 2,530 JPY each for Compact Bag M and Compact Bag Drop, and 1,320 JPY each for Pocketable Bags. Please check out the Sanrio online shop main store, Rakuten Ichiba store, PayPay mall store.
(C) ’21 SANRIO Chosaku Sanrio Co., Ltd.
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